The merger and acquisition marketing approach is one that delivers strategic growth solutions to firms who are interested in gaining a competitive advantage in the marketplace through M&A services to grow their market share. Instead of placing a single candidate, you can facilitate an introduction for an entire organization to integrate their business into that of your client. Your fee is based on a percentage of the overall sale of the firm. Not only does this approach lend itself to large fees, but it also provides a platform for some high-level strategic business conversations with the ultimate owners and decision makers.
Scripts
Marketing for Mergers and Acquisitions Script #1Marketing for Mergers and Acquisitions Script #2Marketing for Mergers and Acquisitions Script #3Video
Big Biller Tip
In this clip, Bill Baker covers 5 essential questions to ask your clients to help open the door for an M&A conversation. Managing Partner at Kaye/Bassman International, Bill can help get your conversation flowing into strategic conversations – not tactical ones.
Big Biller Insights
On average, Big Biller Greg Zoch has added an extra $280,000 in fees to his permanent placement desk by introducing an M&A approach to his clients. Most recruiters are intimidated by the concept of M&A – Greg’s overview will make this approach much less daunting.
Merger & Acquisition Overview
Partner on Kaye/Bassman’s Merger & Acquisition Practice, Ben Swann will give a step by step overview of the M&A process. This checklist will give an immediate game plan to anyone who is looking to utilize the M&A Marketing Approach.
